STRESS + RESILIENCE

Build Resilience for
Life’s Everyday Demands.

Stress is a normal and natural part of life. It can help you stay focused, motivated and prepared. But true wellbeing comes from balance—not just the ability to handle stress, but the ability to recover and adapt so you can keep going, day after day.

01
UNDERSTAND THE STRESS RESPONSE

What Actually Happens
When You’re Stressed?

Your brain detects a demand and activates the stress response, triggering a cascade of hormones and signals. This helps your body respond to the challenge. After the stressor passes, your body should shift back into a state of recovery and balance.

◎

Stressor

A physical, mental or emotional demand.

→
✣

Brain Detects
Demand

Signals are sent to the nervous system and HPA axis.

→
⌘

Stress Hormones

Cortisol, adrenaline and other messengers are released.

→
↗

Body Responds

Increased heart rate, alertness, energy and focus.

→
❧

Recovery

After the stressor passes, your body shifts back toward balance.

02 ACUTE VS. CHRONIC STRESS

Short-Term Stress

A NORMAL, ADAPTIVE RESPONSE
  • Temporary
  • Helps you stay alert and focused
  • Useful in real-life situations
  • Eases once the stressor passes

Ongoing Stress

PROLONGED ACTIVATION
  • Repeated or long-term activation
  • Can impact multiple body systems
  • May affect sleep, mood, digestion and energy
  • Recovery becomes more difficult
03
STRESS IS A WHOLE-BODY EXPERIENCE

It Affects More Than
Just Your Mind.

✣

Brain + Focus

Can affect memory, focus and mental clarity.

☾

Sleep

Can make it harder to fall and stay asleep.

ϟ

Energy

Can lead to fatigue and decreased motivation.

◉

Digestion

Can impact gut function and the microbiome.

♡

Mood + Emotional Wellbeing

Can influence mood, patience and emotional resilience.

04 THE STRESS + SLEEP CONNECTION

Stress and Sleep
Influence Each Other.

When you’re stressed, it can be harder to unwind and fall asleep. Poorer sleep can make it more difficult to recover, which may increase your sensitivity to stress. Supporting both relaxation and recovery can help you break this cycle.

☾
Stress
Activates the
Stress Response
Difficulty
Unwinding
at Night
Poorer
Sleep
Reduced
Recovery
Greater
Stress
Sensitivity
05 WHAT IS RESILIENCE?

Resilience isn’t about
eliminating stress.

It’s the ability to adapt, recover and return toward balance after a challenge.

❧

Adapt

Respond to life’s demands with greater ease.

☼

Recover

Allow your body and mind to reset.

♥

Restore

Support balance across multiple body systems.

↻

Repeat

Build long-term resilience for everyday life.

06 INGREDIENTS USED IN STRESS-SUPPORT FORMULAS

Ashwagandha KSM-66

Adaptogenic botanical studied in relation to stress and wellbeing.

Magnesium

Essential mineral involved in normal nervous-system and muscle function.

L-Theanine

Amino acid naturally occurring in tea and commonly used in relaxation-focused formulas.

Rhodiola

Adaptogenic botanical studied in relation to stress, fatigue and performance.

B Vitamins

Nutrients involved in normal energy metabolism and nervous-system function.

Adaptogenic Botanicals

Many formulas include a blend of supportive botanicals. Look for the entire formula, not just one trendy ingredient.

07 ADAPTOGENS: WHAT DOES THAT ACTUALLY MEAN?

Adaptogens are a category
of botanicals, not a single ingredient.

Adaptogens are natural plant compounds that may help your body adapt to physical, mental and emotional stress. Different adaptogens have unique properties and aren’t interchangeable, which is why a well-formulated blend can be more effective than a single ingredient.

❧
08 CALM VS. SLEEP VS. STRESS SUPPORT

Different Goals. Different Formulas.

❧

Calm Support

Designed to help you feel more relaxed, unwind and take the edge off.

☾

Sleep Support

Formulated to support falling asleep, staying asleep and overall sleep quality.

☼

Stress + Resilience Support

Intended to help you adapt to everyday stress and support recovery and balance.

09 QUESTIONS TO ASK BEFORE CHOOSING A FORMULA

Find the Right Support for Your Needs.

❧

What am I trying to support?

☼

Is this intended for daytime or nighttime?

⌘

Which ingredients are standardized?

◇

How much of each ingredient is provided?

⊘

Does the formula contain stimulants or sedating ingredients?

♢

Could it interact with medications or other supplements?

STRESS + RESILIENCE

Support Your Calm.
Strengthen Your Resilience.

CALM  •   ADAPT  •   RECOVER  •   RESTORE